Connecting people, bridging technology, data, and behavioral economics

From URL to IRL, we focused on defining, designing, and launching your brand moments, we are your creative marketing and technology partner.

As a hands-on marketing & communications firm, we excel in crafting experiences that capture the moment, put people in the center, breathes life into the brand, connects people, and bridges technology, data, and behavioral economics to go well beyond “if you build it, they will come” approach.

Craft Contemporary Digital Experience Strategy

Digital Experience Strategy for the Craft Contemporary

Craft Contemporary Museum, a renowned institution dedicated to celebrating the transformative power of craft, sought to bridge the gap between traditional tactile experiences and the evolving digital landscape. This case study outlines the…

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Using virtual reality in the workplace

Content Strategy & Storytelling for Booz Allen Hamilton

For a year and a half years through COVID I collaborated with the Booz Allen Hamilton (BAH) team to discover, define, design and deploy a digital and virtual landscape for their Helix Innovation Center in Washington D.C. My role…

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FF 91 Global Launch

Strategy & Production Guidance for Faraday Future

There are no shortage of articles on the legacy of Faraday Future leading up to the launch of their flagship luxury EV. In fact, the voyage for this startup has been nothing short of an odyssey. Recently, I banded together a number of internal and…

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Strong Digital Growth Through Integrated Marketing Campaign

GUUD Products, the online wellness retail brand, has achieved notable results from a recent multi-channel digital marketing initiative that combined paid advertising with email outreach. The campaign leveraged a comprehensive Google Ads strategy incorporating…

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schematic illustration of commercial airplane configuration

A Design Systems Approach for Complex Technical Platforms

For years I’ve built comprehensive design systems and visual languages that transform complex technical architectures into intuitive user experiences. My work spans aerospace, defense, pharma, healthcare, and…

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Creating custom touchscreen applications for the aerospace, military, and defense industry

Custom Digital Activations for the Commercial Defense Industry

This season we designed and developed three custom digital activations at fall trade shows. Their products are extraordinarily sophisticated, their audiences remarkably diverse, and the challenge—counterintuitively—isn’t the technology…

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From Static Exhibits to Social Experiences: Craft Contemporary’s AR Innovation

Craft Contemporary’s pilot program with our Project sondAR Lite mobile AR social app successfully demonstrated how museums can enhance visitor engagement through interactive, multi-media experiences—proving the technology’s viability and paving the way for museum-wide…

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mobile AR social app for museums

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Creative Services

Web & Software Design (UX/UI)

Motion Design + Animation

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Gesture, Voice, Touch inputs

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