Digital Experience
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Interactivity for Pharma, Healthcare, and Lifesciences
Having spent years as a creative executive for a small but bustling digital production agency I worked with clients and their agencies of record to design, produce, and deploy solutions for both medical affairs, and research & development groups, as well as commercial groups for F.D.A. approved products, and services.…
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Providing a stadium takeover for Bruno Mars
The Cisco Global Sales Experience (GSX) event is a premier annual gathering hosted by Cisco, catering to a diverse audience of Cisco employees, executives, customers, and partners from around the world. Attendees at GSX can expect an immersive experience filled with keynote speeches from Cisco’s top leadership, breakout sessions, hands-on…
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Adding immersive learning to the scientific space
While the pharmaceutical space is steeped in innovation we were challenged with creating a virtual reality application that covered a lot of material in a little time. We developed a highly immersive interactive cinematic scene that showed the mechanism of disease for Lupus Nephritis and a proposed therapy. This programed…
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An avatar-driven MeetUp mobile app for T-Mobile
I had the please of designing and developing a few solutions for T-Mobile over the years. This particular design challenge gave my team and I the opportunity to create a robust mobile-based virtual meet up app that allows Users to create realistic realtime avatars of themselves right on their phone.…
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Your Digital Property’s Secret Superpower for Accessibility and Success.
(4-minute read) Article summary: ADA compliance transforms digital properties from mere websites into inclusive, user-friendly experiences that not only meet legal requirements but also improve SEO and expand audience reach. By embracing universal design principles, businesses create digital spaces that welcome everyone, regardless of ability, ultimately driving better engagement, accessibility,…
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Rethinking the Way We Implement Hyper-personalization.
(2-minute read) Article summary: We crave the comfort of familiar content online, but echo chambers stifle curiosity. Can we weave serendipity back into the digital experience, surprising us with fresh ideas and new connections that spark instead of simply reflect? The reign of hyper-personalization in the digital realm offers a…
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Speak Up: The Rise of Audio Operating Systems Powered by NLP
(2-minute read) Article summary: Advancements in natural language processing (NLP) are on the cusp of ushering new modes of interaction between people and computers, some possibly awkward in the beginning and others just plain awesome. Learn about what Jason Rugolo is doing in Google Project X with it and consider…
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XR Revolution: How AI and Extended Reality Are Transforming the Workplace
(2-minute read) Article summary: XR in the workplace is no longer future tech. It has been slowly deployed over the past few years as devices improve performance and form factor and industries see it as a valuable addition to their teams toolkit in the increasingly tech and AI-driven world. Fourth…
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Bridging the Gap: How Social Economics Shapes Inclusive Digital Experiences
(2-minute read) Article summary: This articles breaks down what needs to be considered when designing and developing digital experiences that take into account the social economics of what and how your experience is delivered. I have been designing digital for years – mobile apps, websites, immersive experiences, gesture, and voice…
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Storytelling for Pharma and Healthcare
Over the years, I have had the opportunity to collaborate with some leading market leaders across, pharmaceutical, healthcare, life sciences, and medical device companies to craft digital solutions for a variety of audiences. As a Director of Digital Experience and Engagement for a small but bustling digital production agency I…