Digital Experience
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Pharma & BioScience Industry Focus
Where Science, Strategy, and Engagement Converge +40 Successful Deliveries Over 15 Years Translating complex clinical and scientific content into tailored, compliant digital experiences for KOLs, HCPs, and patient audiences across Medical Affairs and Commercial, with 10+ years supporting Fortune 500 healthcare brands and high-growth startups. Storytelling for Pharma and Healthcare…
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Building opXR: Extended Reality for Enterprise Operations
Executive Summary: opXR is a Meta Quest 3 application that creates virtual third spaces for distributed teams while overlaying digital twin technology onto physical operations, enabling remote collaboration, real-time training, and data-driven situational awareness across manufacturing, energy, and retail environments. [Reading time: 4 minutes] The Vision opXR represents a fundamental…
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Spatial Storytelling & Designing a Mobile AR App for Hyperlocal Discovery
Executive Summary: Project SondAR (*working title) is a mobile AR application that enables users to create and share digital content anchored to physical locations, supporting use cases from informal business training to museum engagement and social discovery. This case study explores the platform’s design, core mechanics, and real-world applications. [Reading…
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From Static Exhibits to Social Experiences: Craft Contemporary’s AR Innovation
Craft Contemporary approached digital carefully. As an institution centered on the tactile nature of craft, the goal was never to replace the in-room experience, but to extend it—thoughtfully and without disruption. The work began with defining a broader digital experience strategy. At its core was a simple principle: digital should…
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A Design Systems Approach for Intuitive User Experiences
For years we’ve built comprehensive design systems and visual languages that transform complex technical architectures into intuitive user experiences. Our work spans aerospace, defense, pharma, healthcare, and technology sectors—designing B2B SaaS platforms, data infrastructure tools, and enterprise applications where precision, scalability, and technical clarity are non-negotiable. Design Systems That Scale…
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Custom Digital Activations for the Commercial Defense Industry
This season we designed and developed three custom digital activations at fall trade shows. Their products are extraordinarily sophisticated, their audiences remarkably diverse, and the challenge—counterintuitively—isn’t the technology. It’s the content. Having worked in marketing and communications for the aerospace, military, and defense industries amongst others, I want to share…
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Immersive Storytelling for Booz Allen
For a year and a half years through COVID we collaborated with the Booz Allen Hamilton (BAH) team to discover, define, design and deploy a digital and virtual landscape for their Helix Innovation Center in Washington D.C. Our role for this project was to direct & develop the digital experience…
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Crafting a New Digital Future
Craft Contemporary Museum, a renowned institution dedicated to celebrating the transformative power of craft, sought to bridge the gap between traditional tactile experiences and the evolving digital landscape. Let’s outline the development and implementation of a comprehensive digital experience strategy designed to enhance visitor engagement, expand reach, and tap new…
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Giving a Corporation Center the James Bond MI-6 Treatment
The James Bond franchise is near and dear to my heart. I had the honor of leading the effort for cinematics for the 2009 video game title, James Bond; Quantum of Solace (QoS). It included Daniel Craig’s gritty reboot of the franchise in Casino Royale and then QoS. This is…
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Rodan + Fields Virtual Live
Rodan + Fields, one of North America’s leading skincare brand, faced a significant scaling challenge with their annual convention. With 300,000 consultants worldwide but venue capacity for only 15,000 attendees in Las Vegas, the company needed an innovative solution to expand their reach. Through a strategic partnership with Nomobo, we…